Taco Bell is making a targeted run at McDonald's share of the quick service restaurant breakfast segment.

Kangaroo Express launched an exclusive Jimmy Dean Sausage and Biscuit Bun at all 1,160 of its grill-ready convenience stores.

McDonald's was the undisputed leader in the U.S. quick-service breakfast category with 19 percent market share in 2013, according to Nielsen Co consum

Despite a heated marketing battle with Taco Bell following the Mexican fast-food chain’s March roll-out of the morning meal, McDonald’s said it has se

Sonic, an American drive-in restaurant chain, has unveiled two new breakfast offerings, the Salsa Verde Breakfast Burrito and the Salsa Verde Breakfas

Jack in the Box is highlighting “better-for-you” additions to its breakfast offerings, starting with a new egg white and turkey breakfast sandwich.

McDonald's Corp on Monday reported a bigger-than-expected drop in comparable global sales for February, hurt again by slow business in the United Stat

US-based neat Foods is set to roll out breakfast sausage mix, a new vegetarian meat replacement breakfast mix in mid-2014.

The Jimmy Dean brand, a Hillshire Brands Co. business, is launching three new savory and convenient breakfast items – two of which contain no meat.

International chain of convenience stores 7-Eleven has added new kolaches, a savory breakfast offering, to its fresh foods menu.