HomeMarketingHong Kong supermarket selling single strawberries for $21

Hong Kong supermarket selling single strawberries for $21

ClassificationMarketingtime2026-06-03 17:52:41releaseadminfrequency118
summary:Excessively priced and luxuriously wrapped fruits are causing controversy at a Hong Kong supermarket.The fruit features a sticker which states, "Fresh by air from Japan" with one product, a single strawberry resting on a pink pillow, priced at USD $21....
Excessively priced and luxuriously wrapped fruits are causing controversy at a Hong Kong supermarket, CitySuper. The fruit features a sticker which states, "Fresh by air from Japan" with one product, a single strawberry resting on a pink pillow, priced at USD $21. The fruit is helping bolster the already growing campaign to stop excessive and unnecessary packaging in the produce industry.

Some Facebook commenters were as angry over the pricing as they were about the packaging stating, “City super need public shaming… I don’t shop there anyway… mostly since prices are criminal and so is their packaging,” said one commenter. “Citysuper is ridiculously expensive!! Jeeez! $21 for ONE strawberry!” remarked another.

A petition launched last month is currently calling on Hong Kong supermarkets to “stop the excessive and unnecessary use of plastic wrap and plastic containers for their produce.” Almost 7,500 people have signed it thus far. To see pictures of the high priced fruit, visit the link down below.

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