HomeSpecial FoodsThe US ‘all things fiber’ trend trumps calorie counting in Europe, Beneo finds

The US ‘all things fiber’ trend trumps calorie counting in Europe, Beneo finds

ClassificationSpecial Foodstime2026-05-27 13:32:31releaseadminfrequency141
summary:The US trend for ‘all things fiber’ has steadily entered Europe with intake now considered more important than calorie counting among consumers, a Beneo research manager says....
          fiber

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fiber enrichmentBeneofiberfatsaltsugarcalorieEuropeUSconsumertrends
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